All Decked Out

Apr 01, 2018
Exclusive homegrown UAE brand unveils new range for yacht owners

Carter & White – a UAE-founded luxury clothing and lifestyle brand – has launched its ‘Yacht Collection’ of bed linen created specifcally for private yachts.

To cater to a region with a passion for the nautical life, the team researched the different mattress sizes each yacht brand has for their suites and created bedding for each size. The new products are suitable for all yacht brands and all mattress sizes – customers can purchase the ‘Owner Suite’ collection, the ‘Guest Suite’ collection, or ‘Standard Suite’ collection.

Having launched in 2016 in Dubai, Carter & White is already beloved for its use of only the fnest Egyptian Giza 45 cotton and for offering the utmost comfort and having pure, understated style.

The 'Yacht Collection' is the brand’s latest range and sits alongside an elegant designer collection of men’s undershirts and children’s wear. The bedding is designed by in-house Carter & White designers and manufactured in Italy.

Company founder, Emirati entrepreneur Marwan Al Serkal, says the 'Yacht Collection' brings something new and exciting to the luxury space.

“Yacht owners are a very niche segment of the luxury market and it was interesting to us that there weren’t many brands catering specifcally to their needs,” he said.

“When we create a new range, we take our time to really do our research and design something unique that aligns with our pure, clean, timeless aesthetic, while using only the best quality materials that can be found. We are thrilled with the 'Yacht Collection' and proud to be offering something so special to the market.”

The new range was launched appropriately at this year’s Dubai International Boat Show – the frst time Carter & White has appeared at the premier event. The brand will also be participating at the Cannes Boat Show in September 2018.
 
 
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