All Decked Out
Apr 01, 2018
Exclusive homegrown UAE brand unveils new range for yacht owners
Carter & White – a UAE-founded luxury clothing and lifestyle brand – has
launched its ‘Yacht Collection’ of bed linen
created specifcally for private yachts.
To cater to a region with a passion for
the nautical life, the team researched
the different mattress sizes each yacht
brand has for their suites and created
bedding for each size. The new products
are suitable for all yacht brands and all
mattress sizes – customers can purchase
the ‘Owner Suite’ collection, the ‘Guest
Suite’ collection, or ‘Standard Suite’
Having launched in 2016 in Dubai, Carter
& White is already beloved for its use of
only the fnest Egyptian Giza 45 cotton and
for offering the utmost comfort and having
pure, understated style.
The 'Yacht Collection' is the brand’s latest
range and sits alongside an elegant
designer collection of men’s undershirts
and children’s wear. The bedding is designed by in-house Carter & White
designers and manufactured in Italy.
Company founder, Emirati entrepreneur
Marwan Al Serkal, says the 'Yacht
Collection' brings something new and
exciting to the luxury space.
“Yacht owners are a very niche segment of
the luxury market and it was interesting
to us that there weren’t many brands
catering specifcally to their needs,” he
“When we create a new range, we take
our time to really do our research and
design something unique that aligns with
our pure, clean, timeless aesthetic, while
using only the best quality materials that
can be found. We are thrilled with the
'Yacht Collection' and proud to be offering
something so special to the market.”
The new range was launched appropriately
at this year’s Dubai International Boat
Show – the frst time Carter & White has appeared at the premier event. The brand
will also be participating at the Cannes Boat
Show in September 2018.
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